Preliminary On-Site SEO
Key word research involves using specialist tools to identify the search terms that people use to find your products or services. We don’t have to guess; we can get the stats! We create a short-list of terms and implement these into the back-end of your site and into your content so that Google can index it correctly for the terms you want to target.
We work over the long-term to “tick the boxes” to generate site visitors from Google searches. This includes ongoing content marketing, technical improvements such as addressing the structure, security and speed of the site and other technical SEO activities.
Training internal resources to optimise the site over time is also key to success.