In developing our Web Design 101 series of blog posts – Inspiration have been working hard to develop unique, interesting and useful content for our Clients. This month we thought it might be useful to compile a summary snapshot of the best of the most recent 101 series posts. So here it is. Cherry pick what you need and enjoy the read
Web Design Trends

Check out the original post here https://inspiration.ie/web-design-101-web-design-trends-consider/ . In this post we outline the emerging web design trends. Flat design looks like it’s here to stay. Responsive design “a form of mobile friendly web design” is a must have and is now a standard element of the design process no longer just a nice to have. The key trends you should look to incorporate into your web design include
- Flat Web Design
- Full Page background videos / images
- Parallax Scrolling / Page Scrolling
- Responsive Design is a must
- Cards Layout
- Simplified Multi page website design
Mobile Friendly Web Design is a must!
Again original post is here https://inspiration.ie/web-design-101-mobile-friendly-web-design-must/ . We outline the options to make your web presence mobile friendly and the importance of it.
Mobile access and browsing of the internet is growing – we all agree! Some of our own Inspiration clients now have 60% + traffic from mobile devices. This has implications for both your web design and your digital marketing.
A website not developed with mobile users in mind will not perform as well as its mobile friendly cousin – potentially your competitor. Why? Well your customers will have a more difficult user experience and may not therefore interact or contact you. Secondly Google will not rank your web site as highly as mobile friendly is now a key search ranking performance criteria. In short you will lose business. Find out here if your site is mobile friendly https://www.google.com/webmasters/tools/mobile-friendly/ . If it’s not mobile friendly take action today.
Web Design Speed now critical to Online Success

In this post we cover the area of web site design speed https://inspiration.ie/web-design-101-need-speed-now-critical-website-performance/ . Again from first hand experience of our own client engagements Inspiration have seen the impact that a slow website has on its performance. In short a slow website will not perform as well in google search. Find out here if your site is fast or slow http://www.webpagetest.org/. If it’s slow i.e. red warning flags showing – then take action today
Sourcing Images for your web site

Imagery is important within the context of you web design and your online presence generally. Images engage site visitors, they can portray and enhance key messaging and page content and they can portray an overall impression or feel to your site visitors. They need to be relevant, engaging, appropriate and representative of or familiar to your actual target market customer.
In working with our clients on we often find that they have limited images in house suitable for use on their website. It’s a challenge to find imagery which ticks all the above boxes while also being affordable and not overall ‘stock’ like.
In this post https://inspiration.ie/web-design-101-sourcing-images-website/
we outline some great online resources for obtaining suitable imagery both free and paid options as well as some useful tools to create your own images
Developing a Website Site Map
From sourcing imagery to creating site maps. Very different areas but equally important This short post https://inspiration.ie/web-design-101-develop-website-sitemap/
outlines what a site map is, why it’s important and how you go about creating one for your website. The site map discussion normally takes place at the start of the web design process with your web development agency.
Creating Customer Journeys
When developing your new website design you must base it on your customer’s information needs. This post explains the importance of creating ‘relevant and appropriate’ customer journeys through your website https://inspiration.ie/web-design-101-creating-customer-journeys/. Creating customer journeys helps your clients find the right information quickly thereby improving usability. Improving usability can help increase overall website conversion rates and may help in lowering your website bounce rates.
Are you thinking about investing in a new website but are unsure where to start? We have over 15 years’ experience in delivering custom web design projects. Why not talk with our team